Susie Norris

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So Much Chocolate in San Francisco

user image 2009-03-22
By: Susie Norris
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Today I joined 40 other chocolatiers - bayside with seagulls - thinking: this is a perfect day for chocolate lovers in San Fran to collect at the waterfront wharf and celebrate chocolate. Look out! 5,000 of them turned up! I was next to Chocolatique from LA, Jade from SF, Amano from Utah, William Dean from Florida, and nearly 20 wine and liqueur makers, 20 artists....and thousands of enthusiasts sampling the wares. My observatons: chocolate is still recession-proof! People were buying, chocolate was selling. New products: it's all about the bean: chocolate-enriobed beans, chocolate-covered nibs, raw, roasted....lots and lots of beans. Also, spicy chocolate is still in - chipotle chili, wasabi, ginger top the list. Caramel and toffee...decidedly old-fashioned flavors... lit up the eyes of many SF foodies when they appeared on our menus. Even so, most attendees were looking for daring spices and innovation. Who will win the best in show? What did the bloggers have to say about the event? Was there a definitive chocolate photo of the day?? More will be revealed at www.tastetv.com.

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