Forum Activity for @John2

John2
@John2
11/16/08 09:47:49
4 posts

Is Xocai everything it's made out to be?


Posted in: News & New Product Press

Hi Marie,I read your other Xocai-related post and it seems we share a similar experience, except you arrived at your conclusion much more quickly! I agree with your comment that "I do not believe that this company will survive because the consumer has to perceive that they are getting a fair price for the commodity they're consuming. This is Business and Economics 101! No amount of any kind of "chocolate" is worth what I paid. Let's face it, Xocai is selling chocolate - nothing more!"Regarding Network Marketing, hard to argue with what you said. I've done a lot of investigation and soul searching. If you are interested in trading stories email me at jszydlo1@tampabay.rr.com-John
John2
@John2
09/01/08 19:54:29
4 posts

Is Xocai everything it's made out to be?


Posted in: News & New Product Press

Samantha, thank you for the detailed reply. It really is very helpful. I wonder whether the average Xocai distributor understands cold-pressed, cold-processed, non-lecithinized, non-alkanized, blanched, unfermented, sun-dried, non-roasted, etc... I know that it left me bewildered. I don't think it is necessary to understand these matters in great detail in order to sell Xocai (some would argue it is a hindrance) but I needed to understand it in order to make a decision on whether to build a business.Sydney, $98 a box for the nuggets is definitely discounted. Maybe the person she buys from gets the nuggets in bulk. Still, even at $98 it is an expensive addition to my diet and/or supplement regiment. Like you, I can not get past the notion of asking others to spend this amount of money. I tried unsuccessfully to get data on the percentage of chocolate going to consumers versus distributors. I suspect the percentage of true consumer is much smaller then the percentage of distributors, but that is just my opinion.-John
John2
@John2
08/31/08 18:29:28
4 posts

Is Xocai everything it's made out to be?


Posted in: News & New Product Press

Olorin,Their two most popular chocolates are the Xocai X Power Squares and Xocai Nuggets. The Square weighs 6g (Xocai recommends 3 squares per serving) and the nugget weighs 12g (1 nugget per serving). The cost per 100g for the Squares is $17.86, $16.07, and $13.10 (retail, preferred, and wholesale). The cost per 100g for the Nuggets is $12.50, $11.25, and $10.29. So, how does that compare to other gourmet or top of the line chocolates?From a business/marketing standpoint, I've seen the products promoted almost like nutritional supplements (hence, 3 times a day) and also like pure decadent chocolate. The appeal to potential distributors is that many people already love chocolate so you are basically getting them to substitute for Xocai. But, that only works if they are already spending over $110 per month!Cybele, the reason for all the activity in your blog regarding Xocai is due to the Xocai Network Marketers creating 'buzz'. MXI (the parent corp) does no traditional but instead relies on word of mouth marketing through its distributor force.-John
John2
@John2
08/31/08 07:35:51
4 posts

Is Xocai everything it's made out to be?


Posted in: News & New Product Press

Hello all. I found this blog by searching for information regarding Xocai chocolate. It seems to be the only unbiased conversation on the Net! I have learned several things from this thread. Samantha, I especially appreciate the time you put into your comments. I am not a chocolate expert but I am looking for a health-related business opportunity. I was approached by the Xocai folks.I have no clue whether the claims about being 'cold-pressed' are significant. Is being "non-alkanized" important? All of the Xocai products are sweetened. For example, Xocai nuggets are sweetened with raw cane juice crystals. Is this this normal with chocolate?Most importantly (from a business perspective) is the price. For example, the wholesale price of a single nugget (after shipping) is $1.24 (USD). This supposedly compares favorably to other gourmet chocolates. This works out to approximately $110/month if eaten 3 times daily. The retail pricing works out to $135/month. Maybe some on this forum have some insight to this question.Blessings,John