Selling at farmer's markets... in the heat of summer?
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I sell my pottery at craft shows and there are many food vendors there. The chocolate booths mostly seem to dice up their product and give very small samples (handed to the customer with tongs). Otherwise, they'd be wiped out. I had a friend who made chocolate sauce and he was so disgusted at his first show at the amount of product he felt he had to give away just to make sales.I chuckled when you mention the Costco phenomenon of free samples. I was at a wholesale trade show in Chicago where food items, as well as household goods were being shown to shop owners. There were two aisles of food (with samples of course), then you round a corner and the gift items started. Well, the first booth people came to from the food aisle was a booth of very life-like stuffed animals, mostly cats. One of the kitties was in a crouched position so the sales person put a bowl of kitty food in front of it to heighten the life like effect. Well, I watched a woman come around the corner, not bother to even look at the items in the booth and simple grab a big handful of kitty food and stuff it into her mouth as she kept walking. Once the food was in there she did hesitate and look back at the booth. To her credit she kept her dignity and swallowed it. Bleck! Sorry to go off topic..... won't do it again I promise!