better pricing for better cacao
Posted in: Opinion
Unfortunately, if we want to be objective, we must make the case for most small farmers of cocoa, of course there are small groups trying to get ahead based on improving both its production and handling of it, but I'm talking about the vast majority of those that both their economic and intellectual, not allowed to use these mechanisms.
As I said earlier, the involvement of exporters and multinational chocolate manufacturers in improving the techniques of planting and harvesting cocoa, more permeated with the farmer training, logically supported by investment and recognition of higher prices, are the guidelines to be followed to achieve a better cocoa bean quality is obtained and the farmers to improve their living conditions.
I am currently working with cocoa growers' association interested in improving their production, making longer periods of fermentation and technicians, which might achieve the aroma and taste that requires a quality cocoa, but that can only be achieved by paying more their product, supporting them in their projects, since otherwise much work to achieve the same market prices only serve to discourage and allow everything to remain as before. I think here is the opportunity to start work as discussed in this forum, that people or companies that buy cocoa back to look at these people, allowing payment by a more just and financial support for their projects, the vindication of their aspirations and this is the beginning of a more equitable relationship between producer and manufacturer, because most people want to get their land to produce more at the expense of the quality of cocoa, as the price is the same.
Those wishing to have a permanent high quality grain in time, paying a price that will encourage the farmer can contact me for my coordination and agreements, to get from Ecuador, under my warranty, quality cocoa that will benefit both the producer and the manufacturer.
This is the first step we must take if we want any change in the future.